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An inverse proxy is a device that it is between your browser and the final web server. As the name says, it works in the inverse way a common proxy does. The main goals of an inverse proxy are to speed up and bring security. Because they don't hold the content, they only take care of some matters such as:

  • Caching: inverse proxies can offload your main HTTP servers by frequently serving static content.
  • Load balancing: you can have a farm of HTTP servers, and your inverse proxy will do the load balancing among them.
  • Anti-DoS: inverse proxies are designed to manage a high load of TCP connections. Therefore, with the right configuration, they are the first line of defense for DoS attacks.
  • Authentication (if applies): you can add security layers to your application.
  • Content alteration: you can change something without touching your WEB application.

In this article, I am going to focus on the Caching. As the title says, we are enhancing the SEO ranking.

Read more: Improve your SEO ranking by Configuring an Inverse Proxy

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It is well known that Google and other search engines give preference to faster sites. There are some techniques to have faster sites, but in this article, I will talk about only one: minimizing the size of your PNG files.

Having a better SEO is a must these days. The file minimization will allow your website to load faster, and as a consequence, it will rank better in the search engines.

Read more: Better SEO by minimizing the size of your PNG files

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Currently  I manage like 10 websites I have done myself. I have been working on a heavy SEO and I can be very proud that they are listed in the first page when you are googling the right words. Because of that, and a reading I did in a magazine called "The SEO handbook", I will share with you what I agree as SEO myths.

Read more: The top 10 SEO myths